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Not Nice. Clever.
Advice That Changed Our Business
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How do successful entrepreneurs turn their visions into reality?
In this mini-episode of Not Nice, Clever, we are sharing two game-changing pieces of advice each that have skyrocketed their businesses. If you're feeling stuck, overwhelmed, or misunderstood in your journey, this is your shortcut to clarity.
From hiring your first coach to ignoring the haters, you'll get practical strategies for growing your business with confidence.
Plus, learn how to tackle goals step-by-step and remove the drama from decision-making.
Whether you’re manifesting your future self or figuring things out along the way, this episode is packed with wisdom you can start applying right now.
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Hi, I'm Kat, marketer turned brand storyteller. And I'm Candice, educator turned entrepreneur. And you're listening to Not Nice, Clever. As CEOs and leaders, it's your job to always have the answers. But sometimes you need a little help. Leverage, if you will. We get it. This is the place for you. So wherever you're listening, 530 AM Club at the gym, on your way to your next meeting or putting out today's fire, let's get into it.
In today's mini episode of Not Nice Clever, we are sharing two pieces of advice each that have had a major positive impact on our businesses. So you're welcome for the intellectual shortcut that this mini episode will be helping you manifest and bring you closer to your future self that much more efficiently. So first piece of advice, Candice, what are you sharing?
When I first started my entrepreneurship journey, this is actually year two, and I hired a coach. she, I remember I was kind of complaining. I was complaining that, you people aren't taking me seriously and people don't see me as anything but a teacher. And it was kind of a identity shift that had to take place that I was feeling a lot of maybe anxiety around. I was feeling just not seen.
misunderstood. And that reminds me of an episode we did with Giselle where she said, you committed to being misunderstood? That was a truth bomb. But at that moment, I remember just feeling really annoyed with people, annoyed that they didn't have the vision that I wanted for my life. Like they didn't see it too. And what my coach told me was that I needed to stop taking advice or
putting any weight on the opinions of people who hadn't done what I wanted to do.
And that really helped me to free up mind space and give me more energy because I stopped listening to people who weren't entrepreneurs, who didn't see my vision for where I was going. And I started listening to the people who were living the kind of big life that I had dreamed of for myself and listening to their stories and how they handle difficult situations.
and how they overcame, you know, the haters that are probably your friends and family at first. And that really helped me to just quiet the noise and focus on where I was going. So that is something that I would tell you if you're an entrepreneur and you're growing your business, make sure you're only listening to people who are living the life and who have the business that you want and not people who
don't understand what that takes. Such good advice because, yeah, I think I'd said something like this before, like all humans are created equal, but not all advice is. And so depending on where you want to go, and this is a great segue into the piece of advice I want to share. Because when you do dream of living a big life and you have these amazing aspirations and your vision boarding, for me,
I would start to kind of get like analysis by paralysis. I'd get a little overwhelmed. And so when I had shared that with one of the first coaches I ever hired, she told me, she was like, look, are you capable of helping two people this week? I'm like, yeah, like in my sleep, she was like, cool. She's like, just do that. I'm like, but what about a little bit? She's like, I don't want hear it. She's like, you tell me once you've helped two people. And then I did. And I came back to her and she's like, okay. She's like, now help two more people find them or they'll find you. I was like, okay.
And so her, we just kept on doing this like bit by bit, you know, and, know, she had shared this, this framework of, know, you build two by two, a multimillion dollar or like multi-visionary, you know, world or life for yourself. It starts with just two people and then the next two and then the next two and then the next two. And over time, we so underestimate what it takes, or, the power of just going two by two by two, step by step by step.
over time, right? We want to like fast forward, but that's a piece of advice that really helped me reframe that overwhelm. I'm thinking about two stories that kind of impacted me a lot in my journey. And one of them was really recent. So we were at Sell It and Ryan Serhant was sharing about how he started the Serhant signature arm. I love that story. And I love this story so much. So Serhant signature is
the arm of the Sirhan brokerage that handles $10 million plus properties. And it's just that white glove service, that next level of care for clients and their multimillion dollar properties. And so he, I think, got with the publicist and got an article put out about Sirhan Signature, which only the name only came about because signature starts with an S.
And was all iterative. at Sirhan starts with an S. Of course. branding, there you go. But got with the publicist and put out an article about this new arm with all of the ideas of what this entails. And immediately got a phone call and they were like, can I talk to Sirhan Signature? And he was just basically like, hi, you're talking to Sirhan Signature. I'm it. I'm him. I'm...
the arm of your hand that handles it. me. And obviously it has grown tremendously since then. But I love the idea that sometimes you just take an idea and put it into the world and see where the world takes that idea and see how it's okay to be scrappy, essentially. another story that I remember listening to on another podcast, how I built this amazing podcast, if you all haven't listened to that one.
But how I built this, was listening to Sarah Blakely, the founder of Spanx. And she talked about how when she first launched Spanx, she would like go into like Nordstrom's or whatever department store that they were in. And she would literally physically move the Spanx to be in like eye level of, like literally rearrange the store so that Spanx were just exactly where they needed to be.
so that people could access them and purchase more. And that is so scrappy and probably not in an entrepreneur handbook somewhere, but she figured out how to make it happen for herself. And I think so many people are afraid to be scrappy. They're afraid to put something out there because they think they have to have a full plan or full vision for what that looks like. And sometimes you just have to figure it out along the way. Yeah.
That's literally the other piece of advice I was thinking about. Nobody actually, when they're doing something new, which entrepreneurship is that, right? You see a problem, you create something, you invent something, you cobble something together to solve that problem because you see it and you see everybody else walking by as if it doesn't exist. And you're like, hello, what will, do you not see this problem? Nobody knows what they're doing. They're just, but they know that they'll figure it out.
They don't have all the answers, but they know who to ask or how to figure it out. They know how to problem solve. know how to get creative. They know how to take initiative and how it's going to be temporary to collaborate. Yes. They know that they know how much they don't know constantly. And they're like, shit, I need a, I need help here. Right. Let me, let me, let me assemble the Avengers and like, you know, get our team together so that we can fix this because I see it and it needs to be addressed and I want to address it. But.
I had said this in like my newsletter the other night. Like I'm not, I am by no means expert in all things, branding, Candace, neither or you. We know a lot. We have a lot of knowledge, which is why we have this podcast, but we are, I'm learning something new every day. I'm going down. Article rabbit holes. You listen to podcasts. I do as well. Like it's just the idea that you have to have it all figured out before you start is a lie. It's a myth. It's an excuse.
yeah. Don't do it. Don't do it. Don't fall into that trap. The next piece of advice that's really impacted me is from my husband, Dom. I talk about him all the time, but just watching him grow as an entrepreneur and like having the privilege of just like seeing the ups and downs and like how he makes decisions really has helped me to grow as well. We both have been doing better in our business, married than we did before.
Collaboration. Collaboration, yeah. And just being able to talk things out with one another. But Dom always says, it's just numbers. OK, cool. So you want to make a million dollars? Great. Let's just figure out what that means. Just reverse engineer it. Just reverse engineer it. it's not, to him, it's just not a challenge. It's just like, OK, cool. So that means you have to have whatever, 100 clients, 200 clients. Great.
Is that feasible? Like, okay, that's not feasible. Cool. How can we do a group program that puts those clients in a group program instead? Or, okay, your design team can't take that many people right now. Cool. Hire more designers. That's the answer. It's not, nothing is not figure outable. Everything is figure outable. Everything is figure outable. Yeah. And so that has just really helped me because he's taken a lot of the emotion out of business.
and just let it be numbers and okay, cool. If that's going to create this problem, there's a solution to that problem too. And having too much business is never really a problem. Great. I mean, it can create problems, like those are solvable problems. In fact, guarantee you, more money, more problems. But okay, this is like bonus, bonus, little baby bonus piece of advice. And you guys have heard us say this, if you've been a part of the Clever Crew, but I'm going to say it again on the heels of this mini.
Understand, I can't remember which coach had like imparted this to me, but when it comes to numbers, when it comes to money and income, revenue, rates, fees, commissions, blah, blah, blah, all of that, do not separate it from what your self-worth is. Never conflate your self-worth with what you charge. And if you don't believe me saying that, if you feel like a little squirmy inside, like as I just said that, write it down until you believe it, because the quicker you understand that,
The quicker, like Candice said, like Dom understands, it's just numbers. It means nothing about me. If I want to do it, I'm going to go and fucking do it. I'm going to figure it out. And it's not like, how dare, you know, the audacity. it. What's the What's the best could happen? Not worse. What's the best that can happen? See, I just caught myself. What's the best that could happen? All right, y'all. So those are the pieces of advice that really have impacted us as entrepreneurs. And I wanted to give a little shout out to Philly.
Billy Gal. T.E. Billy Gal. T.E. I don't know. Tight end something. don't know. Tina. I think it's Tina. You think it's Tina. OK. I think it's those are her initials. It says here women helping women. I love a give it to me straight approach especially one that educates entertains and empowers Kat and Candice offer weekly wisdom for women and it's worth not only listening but also implementing this podcast truly has it all. Old smart funny. I'm here for it.
I'll take all the advice you have, keep it coming. these make me feel so good every time I read them. I know. Thank you so much, Philly Gate TE. We appreciate you taking the time to leave us a five-star review. And if you are listening now and you haven't yet given us a five-star review, please do so. It really helps us to ask guests to come on when they see that we have a lot of reviews. It helps us get that next level guest for you.
and makes our podcast run even more smoothly. So thank you for taking the time to do that. And if you enjoyed this episode, please share with a friend.
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